White bedding care - Hampton & Astley

How to keep white bedding bright and beautiful

A freshly made bed dressed in pure white Egyptian cotton bedding instantly transforms your bedroom into a serene, five-star sanctuary of luxury and calm.

But how do you keep your white sheets looking as immaculate and silky-soft as the day you bought them?

Updated: 8th October 2025

 Explore white bedding sets
 Why our Egyptian cotton stays bright and soft

At Hampton and Astley, our Egyptian cotton bedding is crafted to last — and with a few simple care habits, your whites can stay bright, smooth, and beautiful for years to come.

Here are our five expert tips for caring for your white luxury bedding.

1. Keep It Clean from the Start

Prevention is always better than cure. The key to maintaining bright white bedding is avoiding stains before they happen.

  • Always remove makeup before bed.
  • Avoid eating or drinking on your bedding.
  • Rotate your pillowcases every few days to reduce natural oil build-up.

Small habits like these go a long way in keeping your sheets looking pristine.

Pure white Egyptian cotton bedding by Hampton & Astley
2. Treat Stains Straight Away

Accidents happen - but the quicker you act, the better.

  • Gently blot the area with kitchen roll or a dry cloth to absorb surface moisture.
  • Use a mild detergent or washing-up liquid and a soft sponge to dab (not rub) the mark.
  • Rinse the affected area under cool water if possible before washing.

If you’re dealing with stubborn marks like coffee or makeup, soak your bedding in warm water with a gentle oxygen-based stain remover overnight, then wash as usual.

For more on how quality cotton reacts to stains and washing, see our guide on Egyptian cotton myths: debunked.

3. Never Use Bleach

It might sound like the obvious way to whiten, but bleach actually damages cotton fibres and can cause yellowing over time.

If you do get a difficult organic stain, such as coffee, juice or blood, or your sheets have yellowed slightly over time, choose oxygen-based whitening products. These release oxygen bubbles to lift stains without harming the fabric. 

Your bedding stays bright, silky, and beautifully white, without the harsh chemicals.

Hampton and Astley pure white Egyptian cotton sateen bedding set

4. Wash Weekly, the Right Way

Regular washing helps keep white sheets fresh and bright. We recommend washing once a week at 30°C using a mild, additive-free detergent.

Before washing:

  • Turn pillowcases, duvet covers, and sheets inside out.
  • Roll them into a ball to protect the fibres.
  • Wash separately from coloured items to prevent transfer.

For the best results, wash Hampton and Astley bedding alone. Our 500 thread count Egyptian cotton sateen weave is naturally resistant to creasing, so minimal ironing is needed.

5. Air Dry for Lasting Brightness

To preserve softness and prevent fibre damage, skip the tumble dryer.

  • Dry outdoors when possible for that fresh-air feel, but avoid direct sunlight to prevent bleaching.
  • Indoors, hang on a rack and use a dehumidifier to speed up drying and prevent damp.
  • Once dry, fold back your duvet and plump your pillows daily to keep your bedding fresh between washes.

The Secret to Lasting Luxury

High-quality Egyptian cotton becomes softer and more beautiful with age. With the right care, your Hampton and Astley white bedding will maintain its luxurious finish, giving you that elegant hotel experience every night.

Explore our Egyptian cotton bedding collection →


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